Ethical Fashion Show Berlin 2018

Last week thousands flocked to Berlin Fashion Week and this time, Ethical Fashion was on the map.

Normally, ‘ethical fashion’ is held at arms length by the fashion community as somewhat of an ugly step-sister. It has a reputation for being boring, drab, brown and the antithesis to the innovative and exciting creations of haute couture. This year, however, Ethical Fashion Show Berlin turned that perception on its head.

Instead of being tucked away in an obscure location (as it has been many times before), this year the Ethical Fashion Show Berlin was centre stage. Together, with Greenshowroom, the ethical fashion scene descended upon Kraftwerk, a centrally located industrial venue whose bleak aesthetic was lightened with fresh greenery and exciting new collections.

La Petite Mort ClothingSneak Peak of some of the new summer knits by La Petite Mort

WHO WAS THERE?

With over 150 brands presenting their latest looks at Kraftwerk, there was a wide variety of styles on show. From contemporary cuts by Rakha, to up-cycled outerwear by KIKS, there was something for everyone. The most refreshing realisation was that the majority of the collections were so strong that the clothes spoke for themselves. You didn’t want to wear them because they were ethical, you wanted to wear them because they are gorgeous (and being ethical should be the norm anyway!). We were also thrilled to see some friendly faces like La Petite Mort debuting their new collection of summer knits, and Rhumaa shine on at the catwalk at the main Salonshow. 

WHAT'S NEW?

Looking closer at the collections, our old friends like organic cotton and Tencel were still definitely around, but this year we saw an explosion in innovative material use. For instance, synthetic fibres made of natural materials are definitely on the rise. Forget bamboo, now we are seeing cellulose fabrics from sources such as banana, eucalyptus and even milk!

Banana Fabric

WHAT WAS EVERYONE TALKING ABOUT?

Ethical Fashion Show put on a number of really exciting talks and panel discussions around the topic of ethical and sustainable fashion. There was definitely a theme and large interest in promoting circular production. Circular production moves away from linear production models of take, make, dispose, and instead encourages the use of recycled materials that can be used and recycled indefinitely while maintaining their quality and value. Designing with circular production in mind completely alters the design process, and there were several talks held providing information on how designers can embrace a circular mentality. This is such a huge idea, we’ll be reviewing some of the talks and going deeper into the idea of circular production in our next post. Stay tuned!

Fashion